Paperback (15 Jul 2004)
Not available for sale
Includes delivery to the United States
Out of stock
Focusing on the 'whys' of spending, Danziger has profiled customers in more than 30 categories of discretionary spending through research based on surveys, interviews and focus groups from a variety of people who make discretionary purchases. This will help to anticipate the needs and desires of consumers.
| ISBN: | 9780793186020 |
| Publisher: | Dearborn Trade Pub. |
| Imprint: | Dearborn Trade Pub. |
| Pub date: | 15 Jul 2004 |
| DEWEY: | 658.8342 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 291 |
| Weight: | 418g |
| Height: | 152mm |
| Width: | 219mm |
| Spine width: | 17mm |
$1.52off
Paperback
Published 18 Jun 2020
Save $1.52
