Category - Market research Blackwell's

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Million Dollar Weekend

Noah Kagan, Tahl Raz

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Published 30 Jan 2024
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Navigating the Digital Landscape

Nripendra Singh (edi...

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Published 14 May 2024
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Digital Influence on Consumer H...

Nripendra Singh (edi...

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Published 10 Apr 2024
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Creating the Viewer

Justin Wyatt

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Published 13 May 2024
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Lean Analytics

Alistair Croll, Benj...

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Published 16 Apr 2024
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Transformative Marketing

V. Kumar, Philip Kot...

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Published 22 Jun 2024
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How Brands Grow. Part 2 Includi...

Jenni Romaniuk, Byro...

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Published 20 Sep 2021
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Digital Marketing Strategy

Niko Lahtinen, Kimmo...

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Published 14 Jul 2023
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Why People (Don't) Buy

Amitav Chakravarti, ...

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Published 15 May 2015
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Mastering Market Analytics

Robert Kozielski (ed...

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Published 04 Nov 2019
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The Fast Path to Corporate Growth

Marc H. Meyer

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Published 07 Jun 2007
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Research Handbook on Brand Co-C...

Stefan Markovic (edi...

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Published 08 Aug 2023
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Marketing Automation and Decisi...

Simone Guercini

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Published 12 Dec 2023
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Netnography Unlimited: Understa...

Kozinets, Robert V.

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Published 30 Dec 2020
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Revenge of the Tipping Point

Malcolm Gladwell

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Published 01 Oct 2024
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Dealers of Lightning

Michael A Hiltzik

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Published 05 Apr 2000
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Exploring Niche Tourism Busines...

Maria Antonia Rodrig...

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Published 31 Aug 2023
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The User Experience Team of One

Leah Buley (author),...

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Published 27 Aug 2024
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Research That Scales

Kate Towsey (author)...

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Published 17 Sep 2024
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Storytelling in Marketing and B...

S. M. A. Moin

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Published 12 Jul 2024
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Responsible Marketing for Well-...

Michael Saren (editor)

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Published 09 Apr 2024
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Consumer Ethnocentrism, Country...

Pawel Bryla, Tomasz ...

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Published 27 May 2024
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Corporate Social Responsibility...

Honorata Howaniec

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Published 26 Aug 2024
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Practical Digital Marketing and...

J. Jonathan Gabay

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Published 05 Aug 2024
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Practical Digital Marketing and...

J. Jonathan Gabay

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Published 05 Aug 2024
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Creating the Viewer

Justin Wyatt

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Published 23 Apr 2024
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Visual Methods in Marketing and...

Fatema Kawaf (editor...

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Published 21 Jun 2024
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Luxury Brand and Art Collaborat...

Federica Carlotto

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Published 11 Apr 2024
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Sexuality in Marketing and Cons...

Athanasia Daskalopou...

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Published 09 Aug 2024
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Place Marketing and Temporality

Gary Warnaby

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Published 26 Jun 2024
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Sustainable Marketing and Custo...

Subrata Chattopadhya...

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Published 26 Aug 2024
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European Consumers in the Digit...

Malgorzata Bartosik-...

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Published 27 May 2024
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Anti-Consumption

Hélène Cherrier (edi...

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Published 27 May 2024
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Marketing Research

Al Marshall

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Published 06 Mar 2023
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Basic Marketing Research

Gilbert A. Churchill...

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Published 25 Aug 2023
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Essentials of Marketing Research

Joseph F. Hair, Davi...

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Published 06 Mar 2023
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Greener Products

Al Iannuzzi

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Published 21 Aug 2024
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Greener Products

Al Iannuzzi

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Published 21 Aug 2024
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Youth Marketing to Digital Nati...

Wided Batat

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Published 18 Oct 2022
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The Future of India's Rural Mar...

Kunal Sinha

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Published 26 Apr 2023
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Handbook of Research Methods fo...

Robin Nunkoo (editor...

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Published 03 Mar 2023
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Using Semiotics in Marketing

Rachel Lawes

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Published 03 Mar 2023
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Using Semiotics in Marketing

Rachel Lawes

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Published 03 Mar 2023
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Design for Impact

Erin Weigel (author)...

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Published 11 Jun 2024
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Marketing Research

Raymond A. Kent

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Published 10 Jan 2007
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Marketing Ethics & Society

Lynne Eagle, Stephan...

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Published 01 Sep 2015
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Build a ROCKSTAR Business

Mary Kovach

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Published 07 May 2024
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Research in Consumer Behavior. ...

Consumer Culture The...

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Published 28 Oct 2011
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Hiding Dead Bodies

Gavin Duff

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Published 18 Aug 2024
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Marketing Planning & Strategy

John Dawes

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Published 28 Sep 2021
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Review of Marketing Research. V...

Naresh K. Malhotra

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Published 21 Jul 2011
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Consumer Behaviour

Wayne D. Hoyer, Gavi...

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Published 12 Nov 2020
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Qualitative Consumer & Marketin...

Russell W. Belk, Eil...

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Published 14 Dec 2012
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The 5-Figure Formula

Kaila Uli

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Published 30 Jul 2024
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Retail Futures

Eleonora Pantano (ed...

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Published 07 Oct 2020
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Interdisciplinary Approaches to...

Scott Swan, Shaoming...

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Published 05 Sep 2012
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Consumer Culture Theory

Consumer Culture The...

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Published 10 Apr 2019
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Brand Meaning Management

Naresh K. Malhotra (...

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Published 05 May 2015
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Machine Learning and Artificial...

Niladri Syam, Rajeev...

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Published 10 Mar 2021
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Collaborative R&D and the Natio...

Albert N. Link

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Published 18 Jan 2021
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