Publisher's Synopsis
When you decide to start a business, it's very important to set an effective marketing plan because it will directly affect the profits. This book gives proven strategies that help startups to find the right niche, construct a message that resonates, and implement digital campaigns that generate consistent revenue. It provides a practical step-by-step framework for building a solid foundation of proven digital marketing and content marketing campaigns, as well as all the necessary touchpoints and platforms for breaking into the market and scaling. Discover how to:
- Nail your niche and write copy that cuts through
- Construct your buyer journey from awareness to customer
- Discover the best digital marketing channels to use for your business
- Create a predictable recurring pipeline
- Scale and go global
