Publisher's Synopsis
Want to know how to make money on Facebook? Discover the best ways to make money through marketing, advertising, and selling on Facebook with this book. When you finish the book, you'll get a solid understanding of all the principles required to succeed and dominate with Facebook ads.
In this book, you'll explore:
- What is Social Media Marketing?
- Why Facebook Advertising?
- Getting Started on Facebook
- Targeting and A/B Testing
- Audience Insights
- Facebook Pixel
- Introduction to Facebook Ads Manager
- Analyzing Results
- Traffic vs. Page Likes
- Lookalike Audiences
- Creative Media Types
- Boosted and Promoted Posts
- Facebook Business Manager
- Common Mistakes
And so much more!