Publisher's Synopsis
Customer service is DEAD!: Mitche Graf, an Author, serial Entrepreneur & expert in customer services, draws on his 35 years of Experience Building Best-in-class Customer care departments and enhancing communications in Businesses of all sizes bring you his innovative "6-Star Service Manifesto" that will revolutionize the way you look at customer service & give you cutting-edge methods for rethinking your Company's Employee Training and Customer service policies in order to increase Customer Satisfaction, put the customer experience front and Centre, and speed up business growth.
You will understand what it takes to consistently provide a "6-Star" experience and ways to ensure that your business is prepared for success
This modern book on customer service teaches you: The "6-STAR SERVICE Manifesto's" six revolutionary tenets:
- The 6 keys of the revolutionary "6-STAR SERVICE MANIFESTO" and how to implement them into the foundation of your successful business, regardless of the industry you are in.
- How to proactively solve problems before they become an issue and turn customer complaints into 5-star reviews.
- How to design a customer-focused culture so powerful that your employees will automatically do the right thing.
- How to institute guidelines that will allow you to hire only the right employees from the start and revolutionize your new employee training
- How to use social media marketing to your advantage in forming customer perceptions and creating customer loyalty.
- How to go the extra mile for your customers, even when you don't want to and create a mindset of "exceptionalism" in yourself and your employees.
From the grocery shop to the gas station to the TSR on the phone, there has been a significant change away from placing the customer's needs first in favor of making things simple, quick, and affordable.
If you can demonstrate an unmatched dedication to meeting your consumers' demands, you can outperform your rivals and position your company at the top of the food chain
"Mitche Graf hits a 'GRAND SLAM' in defining his revolutionary 6-Star Service Manifesto. Customer service has hit an all-time low, but his approach on how to renew the customer experience, and in return we get customer loyalty... will bring us back to the belief that in the "Pursuit of Perfection Lies Excellence." Steve Garvey, Former MLB All-Star & Managing Partner at Garvey Media Group "There is a spiritual aspect to our lives. When we give, we receive - when a business does something good for somebody, that somebody feels good about them!" - Ben Cohen, CEO Ben and Jerry's "If your organization's idea of customer service is measuring how long you keep people on hold when they call your customer service department, this book is not for you. However, if you want to build fans of your business by delighting your customers, check out Mitche's ideas."
David Meerman Scott, Author of 12 books including NEW RULES OF MARKETING & PR and WSJ bestseller FANOCRACY
