Publisher's Synopsis
"I have taught sales for years ... and implemented sales strategies in this book that have already paid off! Anyone in sales will benefit from Trailblazed."
-James Lloyd, author of Torch Tips for a Luminous Life
Two sales people. Each with the same opportunity selling the same products in the same market. Yet one's business is growing while the other's is not. Why? Is it luck? Destiny? Or does sales success require something more? Using hard data bolstered by extensive, real-world experience, Trailblazed: Proven Paths to Sales Success identifies the perspectives, practices and processes that drive substantial sales growth, providing insights on how to:
achieve consistent, predictable sales growth
manage and thrive in periods of change
prepare for inevitable setbacks
adopt new technologies
increase cross-selling and referrals
align your team to save money and increase sales
Full of helpful hints and creative tips, Trailblazed: Proven Paths to Sales Success is an insightful guide for sales professionals wanting to improve results, sales managers seeking to boost team productivity, and business owners looking to increase revenue and enhance customer satisfaction.
Alan S. Katz is a highly respected speaker and writer on sales and marketing, strategic planning and health care reform. His consulting firm, the Alan Katz Group, specializes in providing sales development and business strategy support to enterprises large and small.While a senior vice president at a Fortune 100 company, Alan's creative approach to sales was instrumental in the firm being recognized by Sales & Marketing Management magazine as having one of "America's Top 25 Sales Forces.""
