Publisher's Synopsis
Looks at strategic markets, marketing research, demographics, products positioning, pricing, distribution, and communications.
The McGraw-Hill 36-Hour Marketing Course
Book (31 Aug 1989)
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Includes delivery to the United States
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Book information
| ISBN: | 9780070560628 |
| Publisher: | McGraw-Hill |
| Imprint: | McGraw-Hill |
| Pub date: | 31 Aug 1989 |
| DEWEY: | 658.8 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 15 |
| Weight: | -1g |
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