Publisher's Synopsis
Explains the function of a strategic marketing plan, and discusses products, services, customers, prospects, competitors, pricing, sales, advertising, and promotion.
The Market Planning Guide Creating a Plan to Successfully Market Your Business, Products, or Service
4th Edition
Book (31 Jan 1995)
Not available for sale
Includes delivery to the United States
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Book information
| ISBN: | 9780936894720 |
| Publisher: | Upstart Pub. Co. |
| Imprint: | Upstart Pub. Co. |
| Pub date: | 31 Jan 1995 |
| Edition: | 4th Edition |
| DEWEY: | 658.802 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 240 |
| Weight: | -1g |
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