Publisher's Synopsis
Before you enter into any new sales experience, make sure you bring with you an attitude of positive anticipation and enthusiasm. Anticipate learning something new - whether it's about your potential client or about the product itself. Be enthusiastic about learning experiences in your daily life, and keep your mind open as to what experiences might apply in future selling situations."Everyone lives by selling something." - Robert Louis StevensonThis quote by Robert Louis Stevenson could not be truer.It very effectively sums up life's journey. Life starts with hardcore selling and ends with hardcore selling. Whether you believe it or not, sales is the first skill that a child learns - he knows within a few days of his birth that it is his adorable smile and scrunchy face making that will earn him cuddles and chocolates from the grown-ups. And, if he is with a group of babies, then maybe a bawl will do the trick. The math, sales tactics and skills are perfected within the first few months, which are then polished throughout life.These skills are then used at work, where it is of utmost importance. At the workplace, you not only sell yourself (the personal brand), but also the organisation that you work for and its products. So, everything that you have acquired in life till now, and will acquire in the future - all of it is a result of selling something - your skills, talent, organisation's brand or products.
