The 11 Immutable Laws of Internet Branding

The 11 Immutable Laws of Internet Branding

Book (01 Jun 2000)

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Publisher's Synopsis

Two marketing experts share their radical strategies for marketing effectively on the Internet, urging listeners to mix the old with the new when making a marketing plan, and using anecdotes from successful web companies to illustrated their ideas.

Book information

ISBN: 9780694523146
Publisher: HarperCollins
Imprint: HarperCollins
Pub date:
Language: English
Weight: 100g
Height: 178mm
Width: 114mm
Spine width: 25mm