Publisher's Synopsis
It is never too soon to start marketing your book. If you have published a book or are in the planning stages of writing your book you can start building a relationship with your readers.
Whether you are self-published or traditionally published developing a marketing plan and actively promoting your book will help you reach your potential readers and make those sales.
Marketing and promotion need not be expensive, in fact the majority of the ideas in this book have no cost attached or have free alternatives.
Follow the suggestions in this book and you will discover how to:
- Develop a marketing plan that results in sales
- Maximise results from your budget and time
- Identify who your readers are - even if they don't know it yet
- Create "curb appeal" with your cover and title
- Ensure readers can find your book when searching online
- Write a description that leaves the reading thinking "I must read this now"
- Engage with your readers online
- Create a book trailer on YouTube
- Meet your readers offline
- Get interviewed on local radio
- Hold a launch party
- Make changes to your book to attract even more readers
- Make use of online publisher and retailer promotional tools
- Monitor and review your activity to ensure your efforts bring you the greatest returns
- Add value with online content and freebies
- Develop effective time management skills
- Create a brand
- And finally! Have fun.
From the writer of Write it! and Publish it! comes the latest book in the Write it! Publish it! Sell it! Series. This complete guide to marketing, promoting and selling your book will ensure you make best use of all the tools available to you. Read through the ideas, plan your strategy and start marketing your book today.
