Publisher's Synopsis
Guides individuals and groups in ways of using television, advertising, radio, and newspapers to achieve specific ends and offers advice on organizing and conducting an information campaign.
Publicity How to Make the Media Work for You
Book (01 Jan 1985)
Not available for sale
Includes delivery to the United States
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Book information
| ISBN: | 9780684182445 |
| Publisher: | Scribner |
| Imprint: | Scribner |
| Pub date: | 01 Jan 1985 |
| DEWEY: | 659.2 |
| DEWEY edition: | 19 |
| Language: | English |
| Number of pages: | 262 |
| Weight: | -1g |
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