Organizations in the Face of Crisis : Managing the Brand and Stakeholders

Organizations in the Face of Crisis : Managing the Brand and Stakeholders

1st Edition 2013

Paperback (20 Mar 2013)

  • $72.20
Add to basket

Includes delivery to the United States

10+ copies available online - Usually dispatched within 7 days

Publisher's Synopsis

Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as the long-term effects.

Book information

ISBN: 9781349455294
Publisher: Palgrave Macmillan US
Imprint: Palgrave Macmillan
Pub date:
Edition: 1st Edition 2013
Language: English
Number of pages: 183
Weight: 2534g
Height: 216mm
Width: 140mm
Spine width: 11mm