Publisher's Synopsis
Marketing for Managers, by a leading marketing educator and writer, provides the non-specialist with the key rules and principles of modern marketing and shows the reader how to apply these rules in the work place.
Marketing for Managers - Orion Business Toolkit
Paperback (25 May 1998)
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Book information
| ISBN: | 9780752813820 |
| Publisher: | Orion Business |
| Imprint: | Orion Business |
| Pub date: | 25 May 1998 |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 153 |
| Weight: | 161g |
| Height: | 197mm |
| Width: | 130mm |
| Spine width: | 12mm |
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