Paperback (01 Jun 1997)
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Written specifically to cover the Marketing Operations module in the CIM Advanced Certificate, this coursebook includes unit tasks to help readers test what they have learned, practical examples to relate theory to practice, and revision tips.
| ISBN: | 9780750635844 |
| Publisher: | Butterworth-Heinemann |
| Imprint: | Butterworth-Heinemann |
| Pub date: | 01 Jun 1997 |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Number of pages: | 416 |
| Weight: | -1g |
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