Making Customers Matter

Making Customers Matter - The Lessons Learned Series

Paperback (11 May 2010)

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Publisher's Synopsis

Learn how the most accomplished leaders from around the globe have tackled their toughest challenges with Lessons Learned.

Concise and engaging, each volume in this book series offers fourteen insightful essays by top leaders in industry, the public sector, and academia on the most pressing issues they've faced. The Lessons Learned series also offers all of the lessons in their original video format, free bonus videos, and other exclusive features online.

A crucial resource for today's busy executive, Lessons Learned gives you instant access to the wisdom and expertise of the world's most talented leaders.

FEATURING INTERVIEWS WITH:

William Johnson, H.J. Heinz Company
Paul Skinner, Shell Oil Products Company
William Lamar, Jr., McDonald's USA
Jeb Dasteel, Oracle
And other top business leaders

About the Publisher

Harvard Business Review Press

Harvard Business Publishing (HBP) was founded in 1994 as a not-for-profit, wholly-owned subsidiary of Harvard University, reporting into Harvard Business School. Our mission is to improve the practice of management in a changing world. This mission influences how we approach what we do here and what we believe is important.

Book information

ISBN: 9781422139882
Publisher: Harvard Business Review Press
Imprint: Harvard Business Review Press
Pub date:
DEWEY: 658.812
DEWEY edition: 22
Language: English
Number of pages: 99
Weight: 104g
Height: 181mm
Width: 110mm
Spine width: 8mm