Leisure Services Marketing

Leisure Services Marketing

Book (30 Nov 1990)

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Publisher's Synopsis

This study on leisure marketing services shows how to analyze customers and how to manage market analysis and targeting. It shows the key trends in leisure service markets and the marketing objectives and strategy. The book includes case studies.

Book information

ISBN: 9781854520746
Publisher: Books Books Books
Imprint: Books Books Books
Pub date:
DEWEY: 790.0698
DEWEY edition: 20
Language: English
Weight: -1g