Know Thy Customer!

Know Thy Customer! How to Follow Marketing's First Commandment

Book (01 Jul 1997)

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Publisher's Synopsis

Kevin Sharp is recognised internationally as an expert in the fields of customer satisfaction research and service improvement. With this book, Sharp offers a guide to maintaining healthy customer relations.

Book information

ISBN: 9780850132731
Publisher: Dartnell
Imprint: Dartnell
Pub date:
DEWEY: 658.812
DEWEY edition: 21
Number of pages: 243
Weight: 566g
Height: 260mm
Width: 184mm
Spine width: 19mm