Introducing Marketing

Introducing Marketing

Paperback (11 Jul 2018)

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Publisher's Synopsis

"Integrated Marketing" boxes illustrate how companies apply principles.

Book information

ISBN: 9781641760119
Publisher: State University of New York Oer Services
Imprint: State University of New York Oer Services
Pub date:
DEWEY: 658.8
Language: English
Number of pages: 294
Weight: 685g
Height: 279mm
Width: 216mm
Spine width: 16mm