International Marketing Strategy 1997-98

International Marketing Strategy 1997-98 - The Marketing Series. Student

Paperback (08 Oct 1997)

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Includes delivery to the United States

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Publisher's Synopsis

Written specifically for students studying for the CIM Diploma, this coursebook includes unit tasks to help readers test what they have learned, practical examples to relate theory to practice, and revision tips

Book information

ISBN: 9780750635820
Publisher: Butterworth-Heinemann
Imprint: Butterworth-Heinemann
Pub date:
DEWEY: 658.848
DEWEY edition: 21
Number of pages: 242
Weight: 710g
Height: 297mm
Width: 210mm