Integrated Marketing Making Marketing Work in Industrial and Business-to-Business Companies
Paperback (01 Apr 1994)
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Book information
ISBN: | 9780077077686 |
Publisher: | McGraw-Hill in association with the Marketing Society |
Imprint: | McGraw-Hill in association with the Marketing Society |
Pub date: | 01 Apr 1994 |
DEWEY: | 658.8 |
DEWEY edition: | 20 |
Language: | English |
Number of pages: | 185 |
Weight: | 300g |
Height: | 230mm |