Publisher's Synopsis
Addresses the importance of establishing a corporate image and examines the success of Lippincott & Margulies, a company that has shaped the images of leading American corporations.
Image by Design From Corporate Vision to Business Reality
Book (01 Jan 1991)
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Book information
| ISBN: | 9780201550429 |
| Publisher: | Addison-Wesley |
| Imprint: | Addison-Wesley |
| Pub date: | 01 Jan 1991 |
| DEWEY: | 659.2 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 216 |
| Weight: | -1g |
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