Publisher's Synopsis
You're in the middle of a sales presentation and the customer goes and ruins your stride by raising an objection. Suddenly your world collapses around you. Don't they know you have a household to keep, mortgages to pay, cats to feed? Why do they do that? And what can you do about it?That is the entire purpose of this book. To equip you with all the skills you need to be able to handle any and all objections. This is 101 answers to difficult questions. The problem with such publications is that there is too much to remember. This book contains a single universal method that can be used to overcome and deal with 99% of objections.
