Publisher's Synopsis
Delivering customer satisfaction has become a key strategic business issue. This text covers interviewing skills, data analysis and reporting, questionnaire design and sampling, and uses real-life case studies.
Hardback (12 Dec 1996)
Not available for sale
Includes delivery to the United States
Out of stock
Delivering customer satisfaction has become a key strategic business issue. This text covers interviewing skills, data analysis and reporting, questionnaire design and sampling, and uses real-life case studies.
ISBN: | 9780566077661 |
Publisher: | Gower |
Imprint: | Gower |
Pub date: | 12 Dec 1996 |
DEWEY: | 658.812 |
DEWEY edition: | 20 |
Number of pages: | 310 |
Weight: | 625g |
Height: | 164mm |
Width: | 242mm |