Publisher's Synopsis
Many businesses still operate offline, honouring traditional business methods and utilising personal relationships. This works to a point but what happens when your market becomes saturated? How can you continue to reach your business objectives without a steady stream of leads? How can you stand out from the crowd or keep digital-savvy upstarts at bay? Could a digital marketing pipeline give you an edge over your competition?
The six simple steps in this book will enable you to build an effective digital marketing strategy to complement, support and grow your traditional
marketing methods so that you can continue to attract enough leads to sustain consistent and steady growth in your business.
Read Get Online to:
· Debunk common misconceptions about digital marketing and social media
· Plan an effective, sustainable lead-generating marketing strategy in 6 easy steps
· Know how much you should spend on digital marketing to get results
· Create content that really connects with your audience
· Nurture prospects and convert them into paying customers
If you want to embrace all the opportunities digital marketing provides, this book provides solid, easy-to-understand advice that works.
