Publisher's Synopsis
""Establishing A Newspaper"" is a comprehensive guidebook for anyone interested in starting their own newspaper or improving an existing one. Written by Oliver Fletcher Byxbee in 1901, this handbook provides valuable insights into the world of journalism, covering everything from the basics of newspaper production to the financial strategies required for success.The book is divided into several sections, beginning with an introduction to the newspaper industry and the various roles involved in publishing a newspaper. Byxbee then delves into the technical aspects of newspaper production, including typesetting, printing, and distribution.The author also provides advice on how to attract and retain readers, including tips on writing engaging headlines and articles, and suggestions for creating a strong editorial voice. He also discusses the importance of advertising and marketing, and how to effectively promote a newspaper to potential subscribers and advertisers.In addition to practical advice, ""Establishing A Newspaper"" also includes anecdotes and stories from Byxbee's own experiences in the newspaper industry. These personal insights add depth and personality to the book, making it an engaging and informative read for anyone interested in journalism, publishing, or business.Overall, ""Establishing A Newspaper"" is a timeless resource for anyone interested in starting or improving a newspaper. Its practical advice and historical perspective make it a valuable addition to any library or collection of journalism literature.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.
