Publisher's Synopsis
Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.
Entrepreneurial Marketing for SMEs
1st ed. 2015
Hardback (28 Oct 2015)
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Book information
| ISBN: | 9781137532565 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 28 Oct 2015 |
| Edition: | 1st ed. 2015 |
| DEWEY: | 658.8 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 215 |
| Weight: | 412g |
| Height: | 146mm |
| Width: | 222mm |
| Spine width: | 18mm |
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