Designing Competitive Strategies for Global Marketing

Designing Competitive Strategies for Global Marketing - Research in Marketing

Hardback (16 Oct 1998)

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Publisher's Synopsis

This is the 14th volume in a series of studies on research in marketing.

Book information

ISBN: 9780762305506
Publisher: Emerald Group Publishing Limited
Imprint: JAI Press Inc.
Pub date:
Language: English
Number of pages: 268
Weight: 553g
Height: 234mm
Width: 156mm
Spine width: 15mm