Hardback (01 Jan 2004)
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Writing for advanced service quality managers and marketing researchers involved in the management of customer satisfaction programs, Allen, a designer of customer satisfaction and market segmentation studies, explains aspects of customer satisfaction measurement, analysis, and implementation. He discuses the theoretical relationship between custom
| ISBN: | 9780873895934 |
| Publisher: | ASQ Quality Press |
| Imprint: | ASQ Quality Press |
| Pub date: | 01 Jan 2004 |
| DEWEY: | 658.8343 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 248 |
| Weight: | 544g |
| Height: | 228mm |
| Width: | 152mm |
| Spine width: | 19mm |
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Paperback
Published 18 Jun 2020
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