Contemporary Marketing

Contemporary Marketing

11th Edition

Hardback (03 Jan 2003)

Not available for sale

Includes delivery to the United States

Out of stock

This service is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Publisher's Synopsis

This eleventh edition of 'Contemporary Marketing' includes coverage of events occurring since publication of the previous edition, including the terrorist attacks on the US, the recession and the Enron scandal. Also included are an 'Xtra!' CD-ROM, plus CD-ROMs containing audio chapter summaries.

Book information

ISBN: 9780324185102
Publisher: South-Western
Imprint: South-Western
Pub date:
Edition: 11th Edition
DEWEY: 658.8
DEWEY edition: 22
Weight: 1956g
Height: 230mm