Publisher's Synopsis
Breaking Into Advertising: The Beginner Lands A Job is a comprehensive guidebook written by Walter Hanlon that aims to help aspiring advertising professionals kickstart their career in the industry. The book provides practical advice and insider tips on how to navigate the complex world of advertising, from building a strong portfolio to acing job interviews.The author draws on his extensive experience as a successful advertising executive to offer readers a step-by-step approach to breaking into the field. Hanlon covers all aspects of the job search process, including identifying job opportunities, crafting a compelling resume and cover letter, preparing for interviews, and negotiating job offers.In addition to practical advice, the book also includes inspiring stories from industry professionals who share their own experiences and insights into what it takes to succeed in advertising. Hanlon provides a detailed overview of the different roles and responsibilities within the industry, helping readers to identify the areas they are most interested in pursuing.Breaking Into Advertising: The Beginner Lands A Job is an essential resource for anyone looking to launch a career in advertising. With its clear, concise writing style and practical advice, this book is sure to be a valuable tool for aspiring advertising professionals at any stage of their career journey.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.
