Advertising and Integrated Brand Promotion
6th Edition
Hardback (16 Feb 2011)
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Book information
| ISBN: | 9780538473323 |
| Publisher: | South-Western, Cengage Learning |
| Imprint: | South-Western, Cengage Learning |
| Pub date: | 16 Feb 2011 |
| Edition: | 6th Edition |
| Language: | English |
| Number of pages: | 693 |
| Weight: | 1869g |
| Height: | 283mm |
| Width: | 215mm |
| Spine width: | 33mm |
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