Winning in Your Own Way

Winning in Your Own Way The Nine and a Half Golden Rules of Branding

Paperback (23 Sep 2009)

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Publisher's Synopsis

'Winning in Your Own Way' is a practical guide to strategic brand development, based on the experiences of a leading advertising and brand development practitioner.

Book information

ISBN: 9781852526276
Publisher: Management Books 2000
Imprint: Management Books 2000
Pub date:
DEWEY: 658.827
DEWEY edition: 22
Language: English
Number of pages: 144
Weight: 300g
Height: 210mm
Width: 148mm
Spine width: 10mm