How to Get the Most Out of Trade Shows

How to Get the Most Out of Trade Shows

3rd Edition, new and Revised Edition

Hardback (01 Jul 1999)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

This is a comprehensive and easy-to-use book on trade show exhibiting and sales. This edition contains new information on the importance of effective promotion - both pre-show and at the show. Examples of successful promotions conducted are included.

Book information

ISBN: 9780844223476
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill Contemporary Learning
Pub date:
Edition: 3rd Edition, new and Revised Edition
DEWEY: 659.152
DEWEY edition: 21
Number of pages: 192
Weight: 419g
Height: 236mm
Width: 160mm
Spine width: 16mm