Publisher's Synopsis
This text teaches readers how to work with the internal hurdles that stand between them and their potential markets. It takes a look at the role of marketing in any profession and covers the marketing process.
Marketing Professional Services Forward-Thinking Strategies for Boosting Your Business, Your Image, and Your Profits
2nd Edition
Hardback (12 Aug 2002)
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Includes delivery to the United States
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Book information
| ISBN: | 9780735201798 |
| Publisher: | Penguin USA |
| Imprint: | Prentice Hall |
| Pub date: | 12 Aug 2002 |
| Edition: | 2nd Edition |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 422 |
| Weight: | 825g |
| Height: | 229mm |
| Width: | 159mm |
| Spine width: | 38mm |
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