5th Edition
Book (07 Nov 1997)
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Presents an overview of public relations principles, concepts and methods, and up-to-date case studies. Topics covered include ethics and professionalism, international public relations, the environment, crisis management and diversity in the workplace.
| ISBN: | 9780321015471 |
| Publisher: | Longman |
| Imprint: | Longman |
| Pub date: | 07 Nov 1997 |
| Edition: | 5th Edition |
| DEWEY: | 659.2 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 584 |
| Weight: | 1058g |
| Height: | 248mm |
| Width: | 197mm |
| Spine width: | 30mm |
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