Brand Global, Adapt Local
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Brand Global, Adapt Local
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Place-Branding Experiences
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Worldwide Perspectives on Geogr...
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Patterns in Brand Monitoring
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Rebellious Entrepreneurs
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In One Word
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Brand Management
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A Research Agenda for Brand Man...
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Universal Principles of Branding
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Brand Protection and the Global...
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Expand, Grow, Thrive
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The Branded Mind
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Borderless Fashion Practice
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