Publisher's Synopsis
Are you creating a business that's attractive to others-or is it a business only a parent could love?
If your business isn't attractive, you'll struggle to rise up as a marketplace leader and catch the eyes of financial investors when you need it-or sell your business for profit in the future. You might find yourself heavily involved in every detail, but pouring endless time and energy into your business might not improve its value, -or have an effect on your personal net worth.
In Your Baby's Ugly, Justin Goodbread offers secrets to nurture your company effectively for better transferability, more longevity, and a bigger appraisal price when you're ready to sell. With practical advice for small business owners, this is your guide to valuation benchmarks for a profitable, sustainable, and scalable business that have been shown to increase personal net worth without increasing your stress.
You'll discover:
- The eight key areas of business that drive up value.
- How leadership, not management, ties directly to value-and how improving work culture improves value long-term.
- The ten-step process to create repeatable sales that could put you light years ahead of your competition.
- Four Cs for marketing your business with a better perception and expectation for your target market.
Don't hold your baby back from reaching its full potential. Get Your Baby's Ugly now to get the tools other business owners have used to build a highly transferable, valuable business that they sold for maximum profit!
