What Is Strategy - And Does It Matter?

What Is Strategy - And Does It Matter?

Second edition

Paperback (14 Jan 2012)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

This book introduces a difficult and controversial management topic to students at undergraduate and MBA level. It provides new insights on fundamental problems that will help experienced practitioners grasp the opportunities of the changing world.

Book information

ISBN: 9781408066591
Publisher: Cengage Learning
Imprint: Cengage Learning
Pub date:
Edition: Second edition
DEWEY: 658.4012
DEWEY edition: 23
Language: English
Number of pages: x, 151
Weight: 256g
Height: 246mm
Width: 189mm
Spine width: 20mm