Publisher's Synopsis
This text explores the concepts of entrepreneurship and enterprise and also ideas and trends; it is an essential guide for anyone wishing to get to grips with the complexities of small business, enterprise and entrepreneurship.
About the Publisher
Macmillan is the hardback imprint of Pan Macmillan and publishes major British and international fiction authors as well as serious history, biography & memoir, politics, sport and current affairs. It also publishes a wide variety of annuals and series.
