Publisher's Synopsis
Praise for twitterpower "As a forward–thinking entrepreneur, it′s clear to me that Twitter is a must–use for any smart businessperson online. Joel Comm′s Twitter Power is the must–read guide defining how to leverage the power of this incredible tool to brand and increase sales in an increasingly competitive world."—Joseph Sugarman, Chairman & founder, BluBlocker Corporation, and author of The Adweek Copywriting Handbook "Jam–packed with clever ways to leverage the Jovian social–networking power of Twitter. The ′Twitter as Help Desk′ idea alone is a fiendishly simple revolutionary idea."—Mark Joyner, #1 bestselling author of Integration Marketing ( www.integrationmarketing.com ) "When Joel Comm speaks about anything to do with making money on the Internet, I listen. If you want to learn what you need to know for your business to profit from Twitter, you will find it in the pages of this excellent guide."—Chet Holmes, business consultant and strategist, author of the #1 business bestseller The Ultimate Sales Machine