Publisher's Synopsis
The first book to discuss the methodology behind the entrepreneurial process. Maintaining that the solution, not the bottom-line, drives the entrepreneur, the author discusses the eight crucial, demonstrable economic justification factors, and covers solution delivery modalities, such as facilities management, party plan and prepaid subscriptions, that will be used to convey the solution to a problem. Problems such as male sexual impotency, drunk driving and terrorism, where corporations are actively involved in workable solutions, are examined. Also presented are possible solutions to twenty-five of the most important problems in the US, with PERT charts diagramming the organizational and financial atructure for their solutions.
