The Multinational Firm

The Multinational Firm - Images of Business Strategy

Paperback (26 Feb 2009)

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Publisher's Synopsis

This volume addresses commonly held beliefs and misconceptions about the nature and role of multi-national enterprises. It presents a range of perspectives by leading academics, focusing on core themes and illustrating these themes with current business practices.


  • Examines the evolution of multinational firms, their new forms and organization, and their global impact
  • Reviews multinational enterprises as they relate to globalization, cross-border management, international business, business and society, resources and capabilities management, strategic management, and corporate responsibility
  • Draws comparisons between analyses of the performance-based outcomes of an economics tradition, and the more process and relationship-oriented results of an organization behaviour approach

Book information

ISBN: 9781405147002
Publisher: Wiley
Imprint: Wiley Blackwell
Pub date:
DEWEY: 658.049
DEWEY edition: 22
Language: English
Number of pages: 320
Weight: 486g
Height: 244mm
Width: 168mm
Spine width: 16mm