Publisher's Synopsis
Used by students and practitioners, this book gathers together the insights of the UK's most important and influential marketing thinkers.
The Marketing Book
4th Edition
Paperback (05 May 1999)
Not available for sale
Includes delivery to the United States
Out of stock
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Book information
| ISBN: | 9780750641142 |
| Publisher: | Butterworth-Heinemann |
| Imprint: | Butterworth-Heinemann |
| Pub date: | 05 May 1999 |
| Edition: | 4th Edition |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Number of pages: | 718 |
| Weight: | 1445g |
| Height: | 246mm |
| Width: | 189mm |
| Spine width: | 42mm |
