New Edition
Paperback (01 Jan 2006)
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The one thing that all brands desire is customer affection. They want to be loved. And when they are not loved, what are they lacking? Is it possible to find the missing element that will bring them closer to their customers. In this work, John Simmons reveals how to undertake and complete that quest.
| ISBN: | 9781904879695 |
| Publisher: | Cyan |
| Imprint: | Cyan |
| Pub date: | 01 Jan 2006 |
| Edition: | New Edition |
| DEWEY: | 658.8343 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 223 |
| Weight: | 308g |
| Height: | 198mm |
| Width: | 130mm |
| Spine width: | 17mm |
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