Publisher's Synopsis
An estimated 40 trillion dollars will be transferred from generation to generation in the next 30 years. But the transfer has already begun. Over 12 trillion dollars has already passed from one generation to the next. Every Christian institution or organization can benefit from this great wealth transfer, and Terry Munday knows how to make it happen. A highly esteemed fundraiser, he has worked with over 100 organizations, institutions, and charities and raised over $100 million. Terry shares practical insights and How-Tos in this book that will give you an overview of the potential and proven methods to identify, cultivate, and ask donors to share their wealth through planned giving and major gifts. Terry's expertise and experience were key in bringing a Christian University from the verge of bankruptcy to a highly funded institution. He teaches his methods in seminars and conferences nationally and has been a valued presenter for financial and educational gatherings and governing boards. You'll learn: -The fundamentals of ownership.-How wealth was transferred in Bible times.-How to capitalize on giving trends.-Giving profiles of each generation. -How to use Planned Giving to raise millions. -How to build relationships with wealthy donors.-How to make the all-important "ASK."-And more . . .