The Financial Times Guide to Strategy

The Financial Times Guide to Strategy - Financial Times Series

Paperback (26 May 1995)

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Publisher's Synopsis

This text covers: what strategy is ?; why is it important?; how to do it for a business unit; and how to do it for a company. It includes an A-Z of people, concepts and techniques.

Book information

ISBN: 9780273613084
Publisher: Pearson Education
Imprint: Financial Times/Prentice Hall
Pub date:
DEWEY: 658.4012
DEWEY edition: 20
Number of pages: 265
Weight: 440g
Height: 234mm
Width: 156mm
Spine width: 17mm