Publisher's Synopsis
Harvard Business School Emeritus professor Richard S. Tedlow examines how the role of the business leader has changed since World War II. A handful of individuals have helped transform the face of modern-day leadership, making charisma essential to the role. Through Tedlow's in-depth accounts of modern business history, we see how charismatic leadership enables the creation of revolutionary new products and makes it possible for former outsiders to attain power and influence. Tedlow shows the skills and tools necessary to oversee a successful business and become a charismatic business leader.
