Publisher's Synopsis
Readers are provided with the key ingredients to developing a prosperous small business, dispelling many of the myths that hinder success. This is a version of Gerber's classic best-seller for the nineties.
About the Publisher
The gold standard in business book publishing for more than half a century, Harper Business is home to classics that form the cornerstone of every businessperson's library and to cutting-edge new releases that redefine business, management, economics, AND business narrative.
