The Complete Idiot's Guide to Starting an eBay Business

So, you've got eBay ambitions. Do you want to become a full-time seller or make money from a sideline business to supplement existing income? Millions of new sellers will list their wares on eBay this year alone. But 41% of all listings never sell. And putting an ad for an antique teddy bear on eBay is no guarantee that it will sell or that a hoped-for business will succeed. The Complete Idiot's Guide® to Starting an eBay Business will guide readers-step-by-step-in creating the eBay business they've dreamed of. It will help them understand what's involved in running an eBay business and how to go out about it.

* Covers the basics of eBay, the auction process, and getting your business down on paper, including record keeping, accounting, taxes, insurance, legal issues, and other details you need to know.

* Helps the reader determine what to sell, how to value and price it, and the details of working with services like PayPal and how to organise fulfillment.

* Contains new information on fraud and how to protect yourself and your business.

* Gives readers the ins and outs of the biggest growing areas of eBay business-sourcing, wholesaling, and fixed price sales.

* Includes a special business troubleshooting section focuses on issues affecting your business as eBay grows-cutting through the competition; improving your margins; changing strategies; improved advertising and promotions; and more.

Part 1: There's No Business Like eBay Business
Chapter 1: Why start an eBay business?
Chapter 2: Barebones startup
Chapter 3: The ABCs of eBay

Part 2: Your stock in trade
Chapter 4: What should you sell?
Chapter 5: Valuing your items
Chapter 6: Where to find inventory

Part 3: Making It Work
Chapter 7: Selling-Part 1
Chapter 8: Selling-Part 2
Chapter 9: Customer service
Chapter 10: Packing and shipping
Chapter 11: Marketing miracles
Chapter 12: Protecting your business from fraud
Chapter 13: International sales

Part 4: Running your business
Chapter 14: Keeping books and records
Chapter 15: Keeping it legal
Chapter 16: Prepare for Catastrophe
Chapter 17: Cutting in Uncle Sam
Chapter 18: Getting paid

Part 5: Taking things to the next level
Chapter 19: Building credibility
Chapter 20: Taking on help
Chapter 21: Using auction management tools
Chapter 22: Raising money to grow your business

Part 6: Getting Personal
Chapter 23: Working from home
Chapter 24: Part-time to full-time
Chapter 25: Learning and growing

Part 7: Troubleshooting Your eBay Business
Chapter 26: I have too much competition.
Chapter 27: I end up spending more money getting noticed than I make on my sales.
Chapter 28: I have to drop my prices to compete.
Chapter 29: I may have to take my business off eBay to make more money.
Chapter 30: How do I figure out how to take this to the next level?